Watch Ricky Rick‘s highly-anticipated music video for ‘Ungazincishi’ featuring fellow musicians Focalistic and Tyler ICU.
Riky Rick has released clean, crisp and absolutely stunning visuals for “Ungazincishi” featuringFocalistic and Tyler ICU. This comes after the single was released only two months ago. Fans of the rapper have been eagerly anticipating these visuals from Ricky Rick whose music videos are known for his killer fashion sense and bold scenery. The rapper recently took to Twitter to share the premiere of the music video.
“Ungazincishi” is shot in Alexandra township which is a popular location for music videos, particularly of the amapiano and kwaito genres. Set outside under the summer sun, visuals of sexy women, money, luxurious BMWs and the backdrop of Alexandra’s long winding streets are all captured in swift angles and sublime shots. Riky Rick, Focalistic and Tyle ICU are impeccably dressed in South African international brand MaXhosa. The single is a hot mix of amapiano, slow kwaito jams and hip-hop. Derived from a Zulu phrase “ungazincishi”, which simply means “do not deprive yourself”, the video celebrates indulging in the fast life.
“Ungazincishi” is a summer-ready song that is on trend with the “soft-life” culture of Black Twitter. Riky Rick released the single at the beginning of October along with another single “Home” which features popular amapiano artist Mas Musiq. The song has been trending on Twitter and the phrase “ungazincishi” has gained popularity, becoming a hashtag itself.